A Wairarapa gym hopes to burn half a million calories by the end of next month.
And with fitness technology reaching new highs, they will be able to see their progress in real time.
Kev Rickey, co-owner of The Hubb in Masterton said the fitness tool, Myzone, was changing the fitness industry, and his gym was one of the few in New Zealand to embrace the technology, with each of its members given the option of purchasing their own Myzone belt.
Myzone is a heart rate based system that uses wireless and cloud technology to accurately monitor physical activity.
It monitors heart rate, calories and time exercising that converts into MYZONE Effort Points (MEPs), with a focus on rewarding effort rather than fitness.
“We had a lady here the other day who was 58 and carrying an injury, and she got the most MEPs in the session,” Kev said.
“She was stoked – and we had two of our trainers as well working out in that session as well.
“It’s kind of like a golf handicap – the fitter you are, the harder you have to work.”
Since December 1, members of The Hubb have burned more than 310,000 calories collectively, an equivalent of about 70,000 MEPs.
“We want to start a revolution, pretty much.
“This is measurable and instant.
“You join the gym and want to lose those pounds – unfortunately that is a medium to long-term goal.
“Here, you get that instant gratification because you’ve got a minute to minute reflection of your effort.”
For more information on the technology, visit www.thehubb.co.nz